Beyond Facts and Figures: The Magnetic Pull of Storytelling in Sales and Persuasion of a Catchphrase for Your Brand | Ep 161
“Storytelling has been around for generations and the human brain loves a good story.” - Laurie-Ann Murabito
Stories sell ideas, products, services, and beliefs! Tell the right story.
Let's unlock the transformative potential of storytelling, revealing its ability to captivate hearts and minds, and ultimately, to persuade.
As we delve into the essence of storytelling, we discover that these narratives act as mental picture books, skillfully painting scenarios that enable our audience to step into the very heart of our story. They see, hear, and feel themselves immersed in its narrative tapestry, forging a powerful connection that leaves an indelible mark.
Learn how you can become like the best leaders, influencers and speakers by using stories to make your point.
Check out what you’ll learn:
81% of people want to write a book and share their stories. Few actually write or decide to tell their story and why you don’t need to be a part of that group.
How stories need to be a part of your selling cycle and used when leading and influencing others.
What your audience “sees” when they hear your story and the evidence it gives them.
PLUS, why do you only need a few stories to tell again and again?
Resources mentioned in this episode:
Learn more about IN Demand Signature Speech TODAY!
Grab the FREE resource Go from Unknown to Visible.
Grab the FREE resource Take the Stage
Follow me on Instagram: @laurieann.murabito
For more about me and what I do, check out my website.
If you’re looking for support to grow your business faster, be positioned as an authority in your industry, and impact the masses, schedule a call to explore if you’d be a good fit for one of my coaching programs.
