confident by Laurie Ann Murabito

The Power of Storytelling to Sell and Persuade | Ep 125

November 20, 20221 min read

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Stories sell ideas, products, services, and beliefs! How to become a storyteller.

Telling yourself the right story is one story you need to be repeating to yourself but what about others? Stories are mental picture books that help your audience see, hear, and feel themself inside your story.

Sharing your story is part of building the know, like, and trust with others. Your story needs to be a part of your marketing plan.

Here's what you'll learn:

  • 81% of people want to write a book and share their stories. Few actually write or decide to tell their story and why you don’t need to be a part of that group.

  • How stories need to be a part of your selling cycle and used when leading and influencing others.

  • What your audience “sees” when they hear your story and the evidence it gives them.

PLUS, why do you only need a few stories to tell again and again...

Resources mentioned in this episode:


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Speaking is the FASTEST way to build your business.

As a public speaking coach, who works with leaders to help them write and deliver converting presentation to use as their best form of marketing and become the go to person in their industry.

As a sought after professional speaker with over 25 years of speaking on leadership, personal development, and becoming a recognized authority. 2x Amazon best sellers and workbooks on the topics of leadership and emotional intelligence.

Laurie-Ann Murabito

Speaking is the FASTEST way to build your business. As a public speaking coach, who works with leaders to help them write and deliver converting presentation to use as their best form of marketing and become the go to person in their industry. As a sought after professional speaker with over 25 years of speaking on leadership, personal development, and becoming a recognized authority. 2x Amazon best sellers and workbooks on the topics of leadership and emotional intelligence.

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