Episodes

behind the scenes of corporate speaking events by Laurie Ann Murabito

173. [Behind the Scenes] From Proposal to The Final Touch Point and Each Step In Between

October 15, 20232 min read

“You can have so many touch points with any organization you're working with. Make them count!” - SLaurie-Ann Murabito

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An Insider's Guide to Running a Killer Corporate Event


The speaking events you’re hired for are far more than just a speaker at a podium. From the initial proposal to post-event feedback, putting on a stellar experience takes strategy and finesse.

Join me as I give you VIP access to everything that went on behind the scenes for my recent talk I delivered for a national insurance company. You’ll see first-hand how I craft an empowering client experience from start to finish.

Here's what you'll learn:

  • Why building flexibility into your proposal using "the power of 3" gives clients control—and makes you more likely to get hired. Listen to Ep 15 How to Use the Power of 3

  • How to become an invaluable partner, not just a vendor, by finding touchpoints to engage the audience and committe before and after your talk.

  • My step-by-step process for pitching, positioning myself, designing a presentation, and knocking it out of the park on event day.

  • My tips for nailing the post-event feedback session so you secure repeat business and raving fans.


Get ready for a raw, unfiltered inside look at the blood, sweat, and tears that go into pulling off a flawless corporate event. This is your all-access pass.

Resources mentioned in this episode:


best public speaking podcastspublic speaking podcastcorporate speaking eventscorporate speaking opportunitiesworking with meeting plannersproposals for speaking eventswinning proposals for speaking events
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